Park Springs CCRC Wins Special ‘Best of NAHB 50+ Housing’ Innovation Award with Senior Awareness Flash Mob
Atlanta (January 24, 2013) - Park Springs, Atlanta’s premier continuing care retirement community, was honored yesterday by the National Association of Home Builders (NAHB) at the International Builders’ Show in Las Vegas with the Innovation Award in the category Best NAHB 50+ Lifestyle Event. Park Springs was recognized for its September 2012 ‘Senior Awareness Flash Mob,’ planned and coordinated by Lisa Kiely, Park Springs’ Director of Wellness and Community Culture.
Betsy Sheppard and Kerrie Gilbert, principals of Gilbert&Sheppard Group, marketing partners for Park Springs, accepted the award. Park Springs is developed and built by Isakson Living in Atlanta.
Best of 50+ Housing Awards
Sponsored by Lowe’s Commercial Services, the NAHB 50+ Housing Council’s Best of 50+ Housing Awards program is the industry's most prestigious national awards program honoring excellence in building, design and marketing of housing for boomers and beyond. The Best of 50+ Housing Awards are viewed by the industry and media as a showcase for innovation, emerging trends and quality housing for the mature demographic. http://www.nahb.org/50plusawards
Senior Awareness Flash Mob Wins Innovation Award
On September 12, 2012, almost 200 seniors and friends, many of them residents at Park Springs, gathered in the Square in Decatur (GA) for a ‘Flash Mob.’ (A flash mob is a group of people who assemble ‘suddenly’ in a place, perform for a brief time, and then go about their way – happily surprising and entertaining the public.)
Park Springs’ Lisa Kiely spent more than a year organizing the Senior Awareness Flash Mob. “I wanted people to find a new way to focus on the subject of active aging, and how to have a great time no matter what age you are,” she said.
Together with the YMCA, officials of the City of Decatur and a variety of local senior organizations, Lisa developed the plan, coordinated the logistics, and got as many participants together in one place as possible. She choreographed the entire performance, and made sure that everybody who wanted to be a part of the flash mob could practice ahead of time by studying a special on-line video.
“It was awesome to see everybody come together for this event,” Lisa said. “I am certain that our Senior Awareness Flash Mob changed some people’s perceptions of what it means to age – to live well, be well, and have fun!”
More about the Flash Mob on WABE 90.1 at www.wabe.org/post/senior-awareness-flash-mob#.UKJ7fuoBfUY.email and on YouTube at http://tinyurl.com/youtube-PSflashmob.
ABOUT PARK SPRINGS:
Park Springs (completed in 2007), owned and operated by Isakson Living and professionally managed by Life Care Services, LLC, is a 54-acre campus-style Continuing Care Retirement Community (CCRC) surrounded by Stone Mountain Park. Park Springs is a vibrant community of active adults 62 and above who live in spacious private homes and enjoy a club-inspired lifestyle. Park Springs includes 398 Independent Living Units; Health Center with 24 SN beds, 12 Dementia beds and 28 AL suites; Clubhouse with variety of dining options and common areas; and Fitness Center with lap pool, therapy pool and exercise room. Members live in a detached single-family home, cottage home or condominium-style villa. The community provides food and beverage services in diverse settings and many social, educational and enrichment opportunities. Residential options offering a higher level of services and care are also available on campus. These include home health, assisted living suites, memory care or our Medicare-certified skilled nursing and rehabilitation center within Cobblestone at Park Springs. As situations change, Members can move into the type of home or environment that best meets their needs.
500 Springhouse Circle, Stone Mountain, GA 30087 678-684-3300
ABOUT BEST OF 50+ HOUSING AWARDS:
NAHB’s 50+ Housing Council’s Best of 50+ Housing Awards are the industry’s most prestigious national awards honoring excellence in building, design, marketing and lifestyle housing for boomers and beyond. The Best of 50+ Housing Awards are viewed by the industry and media as a showcase for innovation, emerging trends and quality housing for the mature demographic.